{"id":19945,"date":"2024-06-16T11:01:53","date_gmt":"2024-06-16T09:01:53","guid":{"rendered":"https:\/\/www.travel-insight.fr\/etudes-de-cas\/management-des-influencer-village-bei-iftm-top-resa\/"},"modified":"2024-06-16T11:01:53","modified_gmt":"2024-06-16T09:01:53","slug":"management-des-influencer-village-bei-iftm-top-resa","status":"publish","type":"etudes-de-cas","link":"https:\/\/www.travel-insight.fr\/de\/etudes-de-cas\/management-des-influencer-village-bei-iftm-top-resa\/","title":{"rendered":"Management des Influencer Village bei IFTM Top R\u00e9sa"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Seit 2018 organisieren wir das Influencer Village auf der IFTM Top Resa, der gr\u00f6\u00dften franz\u00f6sischen Tourismusmesse.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Wir laden 30 Influencer (Lifestyle, Reise, Familie, Abenteuer, Sport) ein, d.h. 10 Influencer pro Tag.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Das Dorf der Influencer ist der erste umgekehrte Workshop im Tourismussektor, ein exklusives Format in Frankreich.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Das Konzept: Influencer empfangen Marken zu Terminen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Der Wunsch der Agentur und des IFTM, die Regeln zu \u00e4ndern, erm\u00f6glichte es den Marken, ihre bevorzugten Influencer zu treffen und sich die Zeit zu nehmen, um \u00fcber m\u00f6gliche zuk\u00fcnftige Projekte zu diskutieren.<\/span><\/p>\n<p><strong>Komplexit\u00e4t der Mission :<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Auswahl von 30 &#8211; 40 Influencern<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Erstellung der Seiten zur Terminvereinbarung auf der Website von Travel-Insight  <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Management der Beziehungen zu Influencern f\u00fcr die Veranstaltung  <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Empfang von Influencern und Tourismusfachleuten vor Ort  <\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Organisation des Influencer Village auf der IFTM Top R\u00e9sa, der gr\u00f6\u00dften franz\u00f6sischen Tourismusmesse, und Einladung von 30 Influencern, die Marken zu einem Treffen empfangen.  <\/p>\n","protected":false},"featured_media":17417,"parent":0,"menu_order":0,"template":"","etudes_de_cas":[1086],"etiquettes_etudes_de_cas":[],"influence":[1097],"trade-marketing":[],"relations-presse":[],"social-media":[],"brand-content":[],"branding":[],"class_list":["post-19945","etudes-de-cas","type-etudes-de-cas","status-publish","has-post-thumbnail","hentry","etudes_de_cas-einfluss","influence-einfluss","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v27.6) - 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