Let’s meet Sarah Meyer, Sales and Marketing Director. <\/p>\n\n
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1 – Can you tell us a bit about yourself and the history of Interhome?<\/strong><\/p>\n\n Interhome was founded in London in 1965 by two Swiss tourism pioneers.\nThe idea was to make cold beds in resorts profitable by marketing them to travelers who wanted to spend individual vacations in total privacy, without staying in a hotel or using camping, caravanning or club accommodation. <\/p>\n\n It’s as relevant today as it’s ever been!<\/p>\n\n Today, Interhome manages and markets more than 35,000 rentals in 27 countries (mainly in Europe) on behalf of owners looking to make the most of their second homes.<\/p>\n\n My current position allows me to stay close to the Group’s strategy and teams in Switzerland, while working on the French market.\nIt’s a very important market for both owners and customers, and very different from the others in Europe!\nHow exciting! <\/p>\n\n 2 – What makes you stand out from the competition?\nLike Airbnb, for example. <\/strong><\/p>\n\n Interhome is not a matchmaking platform, it’s much more LOL!<\/p>\n\n Our status as a travel agent allows us to market our offer in France and abroad, in B2B and B2C!<\/p>\n\n Thanks to its status as a real estate agent, we offer a full or partial management service to thousands of owners who want to make the most of their property. <\/em><\/strong><\/p>\n\n On the customer side, Interhome welcomes and accompanies holidaymakers throughout their stay: on-site reception in our 200 agencies or local partners, 24\/7 hotline.\nWe also offer additional services: linen, wifi, cot, stroller, etc. <\/p>\n\n Travel agency, real estate agency and concierge service: Interhome masters the entire system, to the utmost satisfaction of owners and holidaymakers alike.\nEach property is checked and inspected by our teams to ensure the utmost peace of mind, both for owners who are often away, and for customers wishing to stay in a quality-certified rental property. <\/p>\n\n 3 – Sustainability is one of Interhome’s main concerns. Can you tell us about it?<\/strong><\/p>\n\n Indeed, our Swiss parent company is very sensitive to the future of the planet and very committed to local, quality tourism.\nWe are also signatories to the Glasgow agreements, and are aiming for carbon neutrality for our agencies by 2024.\nWhat’s more, we are also raising awareness of our eco-responsibility approach among all our employees, partners, owners and holidaymakers. <\/p>\n\n 4 – Have you noticed any change in your travelers’ purchasing behavior since the crisis?<\/strong><\/p>\n\n Demand for vacation rentals continues to grow, in line with the results of the study we carried out with IFOP on French tourism habits and expectations.<\/p>\n\n The winter season exceeded all our expectations! France is still the big winner, but Spain, Italy, Portugal, Greece and Croatia are regaining ground.\nIt’s all very encouraging! <\/p>\n\n 5 – Why choose Travel-Insight for your digital communications?<\/strong><\/p>\n\n <\/p>\n\n The vacation rental market has been booming for the past ten years, with a sharp acceleration due to the pandemic.<\/p>\n\n Many new business models have emerged over the last few years, so we need to adapt our communication and strategy on social networks. <\/a>The Travel-Insight teams seemed to be just what we needed!<\/p>\n![\"\"](\"https:\/\/www.travel-insight.fr\/wp-content\/uploads\/2022\/06\/Interhome_Logo_2021.png\"){kind=logo}
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