{"id":19286,"date":"2024-06-17T11:38:12","date_gmt":"2024-06-17T09:38:12","guid":{"rendered":"https:\/\/www.travel-insight.fr\/etudes-de-cas\/supporto-alle-relazioni-con-la-stampa-per-il-salon-international-de-la-plongee-sous-marine-salone-internazionale-delle-immersioni-subacquee\/"},"modified":"2024-06-17T11:38:12","modified_gmt":"2024-06-17T09:38:12","slug":"supporto-alle-relazioni-con-la-stampa-per-il-salon-international-de-la-plongee-sous-marine-salone-internazionale-delle-immersioni-subacquee","status":"publish","type":"etudes-de-cas","link":"https:\/\/www.travel-insight.fr\/it\/etudes-de-cas\/supporto-alle-relazioni-con-la-stampa-per-il-salon-international-de-la-plongee-sous-marine-salone-internazionale-delle-immersioni-subacquee\/","title":{"rendered":"Supporto alle relazioni con la stampa per il Salon International de la Plong\u00e9e Sous-Marine (Salone internazionale delle immersioni subacquee)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">HP Communication, l&#8217;organizzazione fondatrice del Salon International de la Plong\u00e9e Sous-Marine, ha incaricato Travel-Insight da settembre 2022 a gennaio 2023 di fornire e sviluppare la copertura mediatica per la 24\u00aa edizione del Salon International Plong\u00e9e Sous-Marine, che si \u00e8 tenuta dal 6 al 9 gennaio 2023.<br \/>\nL&#8217;obiettivo era quello di promuovere il Salone presso la stampa francese e francofona per aumentare il numero di visitatori e far conoscere meglio il Salone. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">La fiera si \u00e8 rivelata un successo, attirando 60.500 visitatori, il 35% in pi\u00f9 rispetto al 2022.<\/span><\/p>\n<p><strong>La risposta e le azioni intraprese dall&#8217;agenzia :<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sviluppo e gestione della strategia stampa del salone da settembre 2022 a gennaio 2023.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Crea un elenco di giornalisti target<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Produzione e distribuzione di 6 comunicati stampa e 1 cartella stampa<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organizzazione di una conferenza stampa  <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gestione delle richieste in entrata e delle richieste dei giornalisti<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gestione degli accrediti stampa prima e durante la fiera<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gestione dell&#8217;area stampa della fiera  <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reporting e analisi degli spin-off<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>HP Communication, fondatore del Salon International de la Plong\u00e9e Sous-marine, ha incaricato Travel-Insight di fornire la copertura mediatica per la 24esima edizione del salone che si terr\u00e0 nel gennaio 2023, con un aumento del 35% dei visitatori fino a 60.500.<\/p>\n","protected":false},"featured_media":17170,"parent":0,"menu_order":0,"template":"","etudes_de_cas":[],"etiquettes_etudes_de_cas":[],"influence":[],"trade-marketing":[],"relations-presse":[],"social-media":[],"brand-content":[],"branding":[],"class_list":["post-19286","etudes-de-cas","type-etudes-de-cas","status-publish","has-post-thumbnail","hentry","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Supporto alle relazioni con la stampa per il Salon International de la Plong\u00e9e Sous-Marine 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