{"id":20147,"date":"2024-05-24T17:25:00","date_gmt":"2024-05-24T15:25:00","guid":{"rendered":"https:\/\/www.travel-insight.fr\/etudes-de-cas\/rappresentare-lamerica-latina-visitargentina\/"},"modified":"2024-05-24T17:25:00","modified_gmt":"2024-05-24T15:25:00","slug":"rappresentare-lamerica-latina-visitargentina","status":"publish","type":"etudes-de-cas","link":"https:\/\/www.travel-insight.fr\/it\/etudes-de-cas\/rappresentare-lamerica-latina-visitargentina\/","title":{"rendered":"Rappresentare l&#8217;America Latina: VisitArgentina"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">VisitArgentina \u00e8 l&#8217;ente ufficiale di promozione turistica dell&#8217;Argentina, noto anche come Instituto Nacional de Promoci\u00f3n Tur\u00edstica (INPROTUR), che ha il compito di promuovere l&#8217;Argentina come destinazione turistica, sia a livello nazionale che internazionale.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">L&#8217;agenzia spagnola 2013 Think Tank, incaricata dell&#8217;organizzazione di IFTM TOP RESA 2023, ci ha chiesto di fornire un supporto di PR per la partecipazione inaugurale dell&#8217;Argentina a questa fiera B2B.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dopo la mostra, abbiamo organizzato due workshop a Lione e Milano per continuare a promuovere questa destinazione.<\/span><\/p>\n<p><strong>La risposta e le azioni intraprese dall&#8217;agenzia :<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creazione di un elenco di giornalisti mirati<\/span><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Produzione e distribuzione di un comunicato stampa prima della mostra<\/span><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organizzazione di una conferenza stampa  <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Preparazione di una presentazione da distribuire durante la conferenza stampa e come follow-up della conferenza stampa.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Creazione di cartoline con codice QR per accedere a tutti gli strumenti stampa<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Reporting e analisi dell&#8217;impatto<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>VisitArgentina \u00e8 l&#8217;ente ufficiale di promozione turistica dell&#8217;Argentina.<br \/>\nL&#8217;agenzia spagnola 2013 Think Tank, organizzatrice di IFTM TOP RESA 2023, ci ha chiesto di fornire un supporto di PR per la prima partecipazione dell&#8217;Argentina a questa fiera B2B, seguita da due workshop a Lione e Milano per continuare a promuovere la destinazione. <\/p>\n","protected":false},"featured_media":17310,"parent":0,"menu_order":0,"template":"","etudes_de_cas":[1106,1122],"etiquettes_etudes_de_cas":[],"influence":[],"trade-marketing":[],"relations-presse":[1123],"social-media":[],"brand-content":[],"branding":[],"class_list":["post-20147","etudes-de-cas","type-etudes-de-cas","status-publish","has-post-thumbnail","hentry","etudes_de_cas-marketing-commerciale","etudes_de_cas-relazioni-con-la-stampa","relations-presse-relazioni-con-la-stampa","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Rappresentare l&#039;America Latina: VisitArgentina &#8211; Travel Insight<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travel-insight.fr\/it\/etudes-de-cas\/rappresentare-lamerica-latina-visitargentina\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rappresentare l&#039;America Latina: VisitArgentina\" \/>\n<meta property=\"og:description\" content=\"VisitArgentina \u00e8 l&#039;ente ufficiale di promozione turistica dell&#039;Argentina. 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