{"id":20152,"date":"2024-06-17T11:33:00","date_gmt":"2024-06-17T09:33:00","guid":{"rendered":"https:\/\/www.travel-insight.fr\/etudes-de-cas\/aumentare-il-profilo-di-una-compagnia-aerea-el-al\/"},"modified":"2024-06-17T11:33:00","modified_gmt":"2024-06-17T09:33:00","slug":"aumentare-il-profilo-di-una-compagnia-aerea-el-al","status":"publish","type":"etudes-de-cas","link":"https:\/\/www.travel-insight.fr\/it\/etudes-de-cas\/aumentare-il-profilo-di-una-compagnia-aerea-el-al\/","title":{"rendered":"Aumentare il profilo di una compagnia aerea EL AL"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">EL AL Israel Airlines \u00e8 stata fondata nel 1948 come compagnia di bandiera dello Stato di Israele.<br \/>\nLa compagnia \u00e8 leader nel settore del trasporto aereo passeggeri e merci del paese.<br \/>\nLa flotta di EL AL \u00e8 composta da 45 aeromobili e trasporta passeggeri verso 36 destinazioni con voli diretti in tutto il mondo e migliaia di collegamenti grazie al codeshare con altre compagnie aeree.    <\/span><\/p>\n<p><span style=\"font-weight: 400;\">EL AL ha scelto di affidare le sue relazioni con la stampa all&#8217;agenzia Travel-Insight per evidenziare i punti di forza della compagnia aerea sul mercato francese, trasmettendo le notizie pi\u00f9 importanti e creando contenuti su misura per i media B2B e B2C.<\/span><\/p>\n<p><strong>La risposta e le azioni intraprese dall&#8217;agenzia :<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sviluppo e gestione della strategia di stampa  <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Crea un elenco di giornalisti target<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Produzione e distribuzione di comunicati stampa<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Produzione editoriale e grafica della cartella stampa  <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organizzazione di viaggi stampa di gruppo<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gestione delle richieste in entrata e delle richieste dei giornalisti<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reporting e analisi degli spin-off<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>EL AL Israel Airlines, fondata nel 1948 come compagnia di bandiera dello Stato di Israele, ha una flotta di 45 aeromobili che servono 36 destinazioni con voli diretti e numerosi collegamenti grazie a partnership in codeshare.<br \/>\nEL AL ha incaricato Travel-Insight di gestire le sue relazioni con la stampa in Francia, promuovere le sue attivit\u00e0 e trasmettere le sue notizie ai media B2B e B2C. <\/p>\n","protected":false},"featured_media":17674,"parent":0,"menu_order":0,"template":"","etudes_de_cas":[1122],"etiquettes_etudes_de_cas":[],"influence":[],"trade-marketing":[],"relations-presse":[1123],"social-media":[],"brand-content":[],"branding":[],"class_list":["post-20152","etudes-de-cas","type-etudes-de-cas","status-publish","has-post-thumbnail","hentry","etudes_de_cas-relazioni-con-la-stampa","relations-presse-relazioni-con-la-stampa","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Aumentare il profilo di una compagnia aerea EL AL &#8211; Travel Insight<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travel-insight.fr\/it\/etudes-de-cas\/aumentare-il-profilo-di-una-compagnia-aerea-el-al\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aumentare il profilo di una compagnia aerea EL AL\" \/>\n<meta property=\"og:description\" content=\"EL AL Israel Airlines, fondata nel 1948 come compagnia di bandiera dello Stato di Israele, ha una flotta di 45 aeromobili che servono 36 destinazioni con voli diretti e numerosi collegamenti grazie a partnership in codeshare. 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