{"id":20030,"date":"2024-05-24T17:24:23","date_gmt":"2024-05-24T15:24:23","guid":{"rendered":"https:\/\/www.travel-insight.fr\/etudes-de-cas\/promocionar-una-ciudad-francesa-toulouse-attractivite\/"},"modified":"2024-05-24T17:24:23","modified_gmt":"2024-05-24T15:24:23","slug":"promocionar-una-ciudad-francesa-toulouse-attractivite","status":"publish","type":"etudes-de-cas","link":"https:\/\/www.travel-insight.fr\/es\/etudes-de-cas\/promocionar-una-ciudad-francesa-toulouse-attractivite\/","title":{"rendered":"Promocionar una ciudad francesa: Toulouse Attractivit\u00e9"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Desde 2016, la Agencia de Atractivo de Toulouse M\u00e9tropole representa a la vez a la Oficina de Turismo, encargada de promover Toulouse M\u00e9tropole como destino tur\u00edstico de cuatro estaciones, y al Bureau des tournages, que promociona los decorados cinematogr\u00e1ficos \u00fanicos que ofrece Toulouse M\u00e9tropole.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La agencia encarg\u00f3 al departamento de Relaciones P\u00fablicas de Travel-Insight que pusiera de relieve las acciones emprendidas por estas dos entidades.<\/span><\/p>\n<p><strong>La respuesta y las medidas adoptadas por la agencia :<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creaci\u00f3n de una lista de periodistas objetivo<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organizaci\u00f3n de una rueda de prensa en Par\u00eds, en el coraz\u00f3n de La Samaritaine<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Producci\u00f3n y distribuci\u00f3n de comunicados de prensa y de un dossier de prensa tem\u00e1tico<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Env\u00edos regulares de correo electr\u00f3nico basados en las \u00faltimas noticias<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Comparte y difunde noticias sobre la Agencia de Atractivos en tus redes sociales<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Informes y an\u00e1lisis de impacto<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>  La Agencia de Atractivo de Toulouse M\u00e9tropole, que representa a la Oficina de Turismo y a la Oficina de Torneos desde 2016, ha encargado al departamento de Relaciones P\u00fablicas de Travel-Insight la promoci\u00f3n de las iniciativas tur\u00edsticas y cinematogr\u00e1ficas del \u00e1rea metropolitana de Toulouse.<\/p>\n","protected":false},"featured_media":17335,"parent":0,"menu_order":0,"template":"","etudes_de_cas":[1124],"etiquettes_etudes_de_cas":[],"influence":[],"trade-marketing":[],"relations-presse":[1125],"social-media":[],"brand-content":[],"branding":[],"class_list":["post-20030","etudes-de-cas","type-etudes-de-cas","status-publish","has-post-thumbnail","hentry","etudes_de_cas-relaciones-con-la-prensa","relations-presse-relaciones-con-la-prensa","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Promocionar una ciudad francesa: Toulouse Attractivit\u00e9 &#8211; 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